What Happens When You Submit Articles To Ezines?
What's an article
anyway, and why would I want
to submit one to an ezine? That was a two-fold question and will
require two answers.
An ezine article is usually composed of approximately 500
words on a single subject that would be of interest to your target
market. At the end of the article, you should include a "resource box."
This box should provide such things as your name, the name of your
company, your web site address, email address, and a small blurb about
your product/service.
Writing an article is not hard work. All it requires is
some research and note taking. Use any of multiple sources to find
information about the topic that you choose to write about. Then write
your article in your own words using the notes that you took during
your research. It's not difficult and it's something that you learned
to do early in school (grade school probably). Write in a
conversational tone. Write like you are talking to your best friend.
Now, I'll answer the second question. The reasons to submit
this article to an ezine are varied, but not difficult to understand.
They all boost your bottom line.
1. The submission of the article will help identify your
business (web site) in the Internet marketplace. This is normally
called "branding."
2. Article submission provides publicity, virtually free.
3. Someone may like your writing style and hire you to
write articles or ebooks for them.
4. The published article will drive traffic to your web
site.
5. If the publisher of the ezine that you submit your
article to maintains an archive, your article may be read many months
later. Traffic may still be driven to your site this way.
6. People will come to know you as an expert on your
subject.
7. You might get your article published in free ebooks that
are distributed all over the web. This will drive more traffic to your
web site.
8. This will help you become a trusted vendor of
information.
9. If you allow anyone to publish your article or email it
to a friend, you will gain further exposure for free.
10. Webmasters may read your article and display it on
their web site. You get additional free exposure.
11. If you send out an ezine, you could offer to swap
articles with other ezine publishers for free. This provides more
publicity without expense.
So, there are quite a few benefits that you could receive
from publishing small articles like this one. If that isn't enough
reasons for publishing your own articles, I don't know what else you'd
need. Don't forget to provide enough valuable information. The more
knowledge you supply, the more valuable you become. Provide real value
and you will always have people clamoring for more.
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